Traditional Premium Italian Deli-Meats Headlining ‘Christmas Fair’ Welcoming Festive Season at Hong Kong’s city’super

Traditional Premium Italian Deli-Meats Headlining  ‘Christmas Fair’ Welcoming Festive Season at Hong Kong’s city’super


Tastings, cooking demonstrations and culinary events by
European Union’s global ‘Enjoy the Authentic Joy from Europe’ campaign
from 1st November to 31st December showcasing prized Italian deli specialties –
certified as PDO and PGI by the European Union.
Mortadella Bologna PGI, Salamini Italiani alla Cacciatora PDO,
Zampone Modena PGI and Cotechino Modena PGI

Traditional premium Italian delicatessen deli-meats are headlining an ‘Italian Fair’ welcoming the festive season at Hong Kong’s four city’super specialty stores in Central, Tsim Sha Tsui, Causeway Bay and Shatin from 1st November – 31st December 2019.

Tastings, cooking demonstrations and culinary events are showcasing four prized and beloved Italian deli specialties – Mortadella Bologna, Salamini Italiani alla Cacciatora, Zampone Modena and Cotechino Modena, all certified as PDO (protected denomination of origin) and PGI (protected geographical indication) by the European Union.

The pre-Christmas promotion is part of the ‘Enjoy the Authentic Joy from Europe’ three years campaign enhancing appreciation of Europe’s culinary heritage and gastronomy, co-financed by the European Union.

“Traditional Italian deli-meats are a delicious, nutritious and healthy affordable luxury for festive season celebrations – ready-made to delight gathering of friends, families or colleagues at parties and functions of all kinds,” said Gianluigi Ligasacchi, Consortia Director representing the three deli-meat consortia.

The promotion and tastings will take place at city’super Harbour City, Tsim Sha Tsui; city’super ifc mall, Central; city’super New Town Plaza, Shatin; and city’super Times Square, Causeway Bay every Friday, Saturday and Sunday through city’super’s annual Christmas promotion from 1st – 31st December.

Super e-gold, super e-members and city’super cardholders can enjoy special offers and privileges purchasing the prized Italian deli specialties during city’super Winter Fest from 3rd – 5th December, as well as 24th – 26th, 31st December.